 Our Customers
We're proud of our customers. Simply stated, our customers define us -- they are who we are, what we do, and what we can do for others. Without them, we have no business.
Beyond their success and the part of their success we've shared, we're pleased to say we have some really cool customers -- nice people with great business ethics and sincere offers in their respective markets.
Most of all, we're proud of our customers because we believe they're a reflection of who we strive to be and remain. Our customers are great models of success, resilience, creativity, and trustworthiness.
Here's a sampling of the companies we're proud to serve
 Optimizon helps their customers reduce the acquisition and maintenance costs associated with the purchase and use of reproduction equipment. In simple terms, they make the job of managing large numbers of copiers and printers not only easy, but incredibly cost effective. They are so good at what they do, they guarantee a 30% ROI.
Optimizon hired JS Logan to support a number of lead generation efforts -- white paper, special report, web copy, and sales letters.
Our experience with Jim Logan has been exceptional...He’s put in the time to grind down some broad messages to their core...We went from sporadically setting an appointment every week or two to consistently hitting weekly appointment goals. We are extraordinarily pleased with the materials, service, and support he has provided, and would recommend his services to any business that wants to measurably improve their marketing success and make a friend in the process. ~Ethan D., Optimizon
 EchoQuote is in the business of surfacing purchasing interest from otherwise unidentified visitors to their customer's website. What they do is turn desire for pricing information into a conversation starter -- they smartly deliver budgetary pricing information in a complex sales environment. Their tagline of More Conversations. More Sales. says it best -- they open conversations that lead to business discussions and sales opportunities.
EchoQuote hired JS Logan to craft the message to attract a broader audience. This work included a redesign of their website, web copy, and a sales letter.
Wow! I am completely blown away. I’m no slouch when it comes to writing compelling content...but Jim Logan has really impressed me...Please use me as a reference as many times are you like. ~Dale U., EchoQuote
 Preferred Contractors Network creates, edits, and distributes contractor guides in the greater Minneapolis St. Paul area. Their publications are widely read and retained to catalog exceptional contractors. Their customers benefit from having their business profiled along with a small group of peers recognized for exceptional craftsmanship and integrity.
Preferred Contractors Network has hired JS Logan numerous times to write and edit sales letters and customer communications as well as position their business and publications.
I have to write many, many letters. I paid a copywriter once and all I got was my own words back to me. Haven’t had anyone since…Thank you, thank you, thank you! Wow! I love what you did to my letter. You now have a client for life. I am so impressed with the changes you made. I think everything is very clear…this letter looks good.
– three weeks later -
I just have to share with you – My letter is working!!!!!!!!!!!!!!!!!!!!!!!!!!!! I have just received full payment for one ad and have had several phone calls with questions. I am thrilled! None of my letters have ever gotten any kind of response so to have this kind of response so early is absolutely an answer to prayer. ~Joyce H., Preferred Contractors Network
 SoftServe provides software consulting, development, testing and lifecycle services to technology providers and IT decision-makers. Every SoftServe team carries a compelling combination of experience, knowledge and commitment to client service, all delivered in a proven process that drives successful project management. Committed to helping its clients always be a step ahead, SoftServe has developed and uses the best-in-class tools and technologies. Above all, SoftServe knows that its success is built on positive client relationships, and the people, processes and tools that enable these relationships are the keys to that success. With headquarters in Ft. Myers, Fla., and an award-winning development organization based in Ukraine, SoftServe has successfully completed more than 2,000 projects for more than 100 companies worldwide.
SoftServe hires JS Logan on an ongoing basis to periodically edit and re-write articles for clairty and compelling interest, including title, headline, and promotional copy.
Thanks for the fast turnaround and great work! ~Yuliya K., SoftServe
 Tropical Imaging isn't a typical studio -- taking pictures and video of family and corporate events. That's an understatement. Tropical Imagining helps create and then captures once in a lifetime events to be shared with others -- forever. Words are often at a loss when clients see their work. Tears are a normal reaction.
Tropical Imaging hired JS Logan to help identify the long term strategy of the company, including expansion plans and identification of target markets. Work included naming, service positioning and branding, and web copy for new services.
Simply, brilliant! ~Andrew M., Tropical Imaging
 LexTech is in the business of managing and auditing large legal spend. Their clients include public and private sector organizations who spend heavily on outside legal services -- sometimes millions of dollars each month. LexTech identifies questionable billing practices that can lead to significant cost savings. Often more powerful is LexTech provides analysis of time spent on legal activities, allowing legal managers to identify best practices and forecast legal expense, thereby managing the business of law.
LexTech outsourced their entire sales and marketing functions to JS Logan, including revenue management. Work performed for LexTech included the creation and execution of lead generation programs and sales execution -- white papers, case studies, service positioning, teleprospecting, sales letters, revenue forecasting, new service branding.
I have worked with many business/marketing professionals, but none hold a candle to Jim's skill level. Jim has a unique ability to synthesize complex, technical offerings and articulate a market identity and message that effectively communicates and creates interest in the offering. ~Richard H., LexTech
 Dunder Mifflin is a fictional paper company. They're obviously not a customer,
But you probably already know that.
We wish they were a customer. How cool would that be?
If they were real, we'd be all over the Scranton branch -- selling them things like positioning and lead generation services. We'd like to sell them sales training, but we doubt they'd buy it -- Michael considers himself a sales ace of sort and as such likes to give sales direction as he feels necessary.
Oh well -- it's fun to dream.
Dunder Mifflin. Limitless paper in a paperless world. ~Michael S., Dunder Mifflin
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