JS Logan | The Sales Acceleration Company

1. The small business advantage
(Blog/Blog)

... place roadblocks and barriers to customer interaction – voice mail, call screening, auto attendants, unnamed email boxes, etc.  These are barriers that limit the timeliness of customer interaction ...

2. Email lead generation script
(Member/Direct Mail & Email)

Here's a link to a script in the cold calling category that is well suited to email lead generation -- the concepts are the same.  Use this script to create an email introduction to an addressee you ...

3. Cold calling script
(Member/Cold Calling)

Following is a script you can use for cold calling.  In fact, you can use it for email too.  The thoughts, ideas, and principals are the same. Here's the script Hi! I’m [NAME], [REFERRAL] ...

4. What's wrong with this email? -- The answer
(Blog/Blog)

In a previous post I shared an email I received and asked if you thought there were anything wrong with it.  Here's my answer:  Plenty. Here's the email again -- along with the things I believe ...

5. B2B Revenue Management
(Blog/Blog)

... scale. Depending on your email client or RSS reader, you may have to click on the image from the website to view it full scale. Revenue management is a cross functional responsibility within a ...

6. What's wrong with this email?
(Blog/Blog)

Not long ago, I received the following email.  The only changes I've made are the removal of the name of the person who sent it to me and the name of the author's company. ======= My names is ...

7. Moving money left on the table, to your pocket
(Blog/Blog)

Sometimes all you have to do is make a call or send an email.  Just ask, follow-up.  Being there is half the battle.  Often that’s all you need to do to surface a new order — make contact. When ...

8. A subject line I believe missed the mark -- Do you agree?
(Blog/Blog)

Here is the subject line of an email I received a bit ago -- I haven't changed it whatsoever:  Dynamic Ads in Digital Publications- 10 Steps You Need to Take in the Next 90 Days. Here are the thoughts ...

9. An example of how not to market your expertise
(Blog/Blog)

... blog this morning you ought to read: One Way Not to Market Your Expertise.  What makes the post a must read is perspective -- Tim shares his reaction to an email he's twice received from a would-be ...

10. Aren't we all in sales?
(Blog/Blog)

I received an email earlier thins morning from a copywriter I respect -- sharing a story about help he provided another copywriter in cold calling prospective customers.  The bottom-line to the email ...

11. Two openings in my coaching program -- Here's why you should care
(Blog/Blog)

... a market entry strategy develop a series of emails as part of a lead generation campaign establish a multi-year business plan define operating priorities profile target accounts create a unique ...

12. The season of change
(Blog/Blog)

... to my site from your RSS reader or email client. The change you'll notice is I killed B2BRainmaker.com ealier this month -- consolidating my online presence at JSLogan.com.  I know....I did the ...

13. Change Now!
(Coaching/Coaching)

... unlimited access to me via phone, email or fax. The  program provides business leaders and professional’s unlimited access to feedback and guidance on particular topics of sales, business development, ...

14. Copywriting
(Copywriting/Copywriting)

... we write: sales letters introductory letters web copy landing pages case studies special reports white papers sequential email advertising copy and more... What ties these documents ...

15. Jim Logan's coaching program
(Blog/Blog)

... for all of us to ponder. ======= An opening in my coaching program In summary, the coaching program includes unlimited access tome via phone, email or fax. The  program provides business leaders ...

16. B2B lead generation system
(Blog/Blog)

... media postcards webinars teleseminars podcasts sequential email tip sheets newsletter pricing blog The list above isn't exhaustive. An example of a lead generation system is combing ...

17. B2B email -- Three big picture tips to get the most out of it
(Blog/Blog)

Email. I expect each of us has an opinion on the subject of the worth and value of email marketing, especially as it relates to B2B sales in general and complex sales in particular.  I also expect ...

18. Quality advice is important, but it's not the key to success
(Blog/Blog)

... matters, it’s not the key to success and over-achievement. A quick example. Here’s a quote from an email I received from a client, Joyce Hawkins. My response per letter last year was 3%. This year, ...

19. Too good to be true --or-- I'm really tired of this stuff
(Blog/Blog)

... do I feel this way? Am I jaded? Block Buster once announced a no late fees offer that included restocking fees and automatic charges for late returns I received an email that promises instant riches, ...

20. Naval gazing
(Blog/Blog)

... values was supposed to alleviate the divisions in our group. Before you fire off an email to me or comment on the importance of values, purpose, and mission…I understand their importance. My point is ...